Geographically Targeted Branding: Using a City specific domain suggests that the company has local focus and expertise in the City’s real estate market, making it easier for customers to find them.

Search Engine Optimization (SEO): Having a City specific keyword in the domain name improves the companies search engines for related searches.

Professional Image: A custom City-specific domain name can give the company a more professional image, making them appear more trustworthy and established in the eyes of potential clients. Buyers or Sellers.

Memorable Domain Name: A domain name that includes the Cities name is easily recognizable and easy to remember and helps with brand recall.